Our Staff
Our Staff

Our Staff

Debbie Frazier
Founder / CEO
Debbie Frazier
Debbie Frazier is the CEO and sole owner of etc group, which she started in December of 1993. Her passion for entrepreneurship and ability to lead others has allowed etc group to become a nationally recognized company as a Top 500 Diversity Owned Business, Woman Owned and Privately-Held Business. With...Read More more than 20 years experience, she is an expert in Corporate Travel, Meetings, Events and Incentives and Product Branding. She is a creative visionary and has an exceptional talent to transform business opportunities into real businesses. Her latest achievement, a partnership with Enova Textile and Apparel to launch "every" thing conscious Inc., a company focused on sustainability, aims to reduce the carbon footprint of corporations. Debbie also sits on the Ownership Advisory Group for the Dallas Stars, a collaborative group of several top CEO’s in Dallas/Fort Worth. As a member of the Laureate Society she is very active with the American Cancer Society and is well known for her involvement with several organizations such as the Boys and Girls Club, the SCORE Foundation, SPCA of Texas and the Rising Stars Foundation. During her free time, Debbie enjoys traveling, spending time with her children and watching sports.Show Less
Cristina Holliday
Chief Financial Officer
Cristina Holliday
Cristina Holliday is the Chief Financial Officer of etc group. She first joined the company in August of 2009 serving as the Director of Finance. Prior to joining etc group she was the Controller for Ezic Inc. and before that she was the Accounting Manager for Valley Construction. Her past...Read More experience includes 20+ years in accounting and a variety of positions with multiple industries such as payment processing systems, grain and agriculture and construction. Her favorite, however, is the travel industry where she believes there are a lot of interesting facets, especially technology. Cristina oversees all past, present and future budget and finance expenditures as well as actively managing vendor contract negotiations.Show Less
Samantha Harrison
VP of Operations
Samantha Harrison
Samantha Harrison is the VP of Operations at etc group. She started her career in the travel industry as an agent in 1997 for Cendant Corporation and then Carlson Wagonlit Travel. In 2001, she started her career with etc group as an on-site consultant for one client. Samantha worked in...Read More the corporate travel department ever since as well as supporting the group department. In 2010, she decided to go back to school, putting herself through IT Technical Institute while still working full time at etc group and being a single mother. In 2012, she graduated Valedictorian of her class with an Associates of Applied Science in Computer Networking. She now oversees all technology within etc group, which includes all travel technologies and customer support. Samantha is an expert in GDS Systems, ARC Reporting, iQCX and Grasp reporting and has extensive knowledge of corporate travel management from every angle, consultant to accounting and everything in between.Show Less
Carmen Jones
Director of Global Meetings, Events & Incentives
Carmen Jones
Carmen Jones is the Director of Global Meetings, Events and Incentives for etc group. She has over 10 years experience in the industry and has an extensive background in special event management, marketing, corporate sponsor activation and public relations. Carmen is an alumnus of Texas Christian University where she received...Read More a Bachelor of Science in Communication Studies and Public Relations. At TCU, she was a member of Alpha Kappa Alpha Sorority, Head Manager for the men’s basketball team and worked as an Intern for the Dallas Cowboys Community Relations Department. Prior to joining etc group in May of 2013, she worked for Concessions International as the Manager of Sales and Private events. Before that, she was a Meetings & Events Planner with Dr Pepper Snapple Group where she was tasked with managing several programs including the Pac 12 & SEC Dr Pepper College Football Championship Games, National Sales Meetings, the Annual Winner’s Circle Incentive Trip and the Sunkist Team USA Summer Basketball Program. Her experience also includes assisting in the marketing and special events divisions of numerous collegiate and professional sports organizations including Conference USA, the Cleveland Cavaliers and the Dallas Mavericks. During her free time, Carmen enjoys spending time with family, traveling, staying fit through Zumba, exploring her passion of culinary arts and volunteering with the YMCA of Dallas and the Prom Angels organization.Show Less
Connie Meyers
Director of Corporate Travel Relations
Connie Meyers
Connie Meyers is the Director of Corporate Travel Relations for etc group. Some of her current responsibilities include contract negotiations, travel policy construction and implementation as well as cost savings/avoidance initiatives. She also manages RFP’s for clients and assists with any issue resolution. Her career experience includes more than 15...Read More years in the travel industry and multiple management positions. Prior to joining etc group in May of 2010, she was an Account Sales & Development Manager for American Airlines where she was responsible for the DFW’s metropolis sales region that generated quarterly revenues of over $25 million. Throughout her tenure at American Airlines, she held various titles in a myriad of departments including Passenger Sales, Reservations and Finance. Connie graduated from New Mexico State University with a Bachelor’s Degree in Business Administration. She was a member of NMSU’s chapter of American Marketing Association and the VP of Professional Development for the 1998 International Collegiate AMA Chapter of the Year and was also the recipient of many accolades while at American Airlines, including the coveted Global PAAcesetter recognition. She is a true fan of all college sporting events and loves both NCAA and NFL football. During her free time, she enjoys spending time and traveling with friends and family, especially her husband Mike, and son Gavin.Show Less
Lesa Truitt
Director of Client Relations & Communication
Lesa Truitt
Lesa Truitt joined etc group in February of 2010 as the Director of Client Relations and Communication. She is commonly noted as being the sales ambassador with her warm and friendly personality and has the unique perspective of being a former customer of etc group. She attended Abilene Christian University...Read More where she studied Business. Her background includes long management tenures with multiple organizations in travel as well as sales and marketing. Prior to joining etc group, Lesa was the Director of Team Services and Hockey Administration with the Dallas Stars NHL Hockey Club, where she managed Team and Minor League Call-Up Travel for 13+ years as a customer of etc group. Her first job out of college was with the Bill Milburn Company out of Austin, TX where she held the position of Director of Sales and Marketing for seven years. Lesa is very passionate about philanthropic organizations and actively supports Susan G. Komen, SPCA and the Genesis Women’s Shelter. Her hobbies include running, Pilates, spending time with friends and family and her furry four-legged companion. She is an avid sports fan, rooting for the local Dallas franchises and even had the joy of drinking Champagne out of North America’s oldest sports trophy, the Stanley Cup!Show Less
Christy Frazier
Director of Human Resources & Office Management
Christy Frazier
Christy Frazier is the Director of Human Resources and Office Management for etc group. She began her career with etc group in 1997 and has held several levels of Management throughout her tenure with the company. Currently, her areas of responsibility include human resources, benefits management, medical and dental contract...Read More negotiations, travel division accountability and daily office management needs. As one of the earliest employees with etc group, Christy has been an integral part in growing the company from one, to four distinct divisions, with an annual sales volume of over $50 million. Prior to joining etc group, her experience included Human Resource Development at American Savings Bank in Irvine, California and Sales Director of Group and Meeting planning at the Hilton Hotel. She possesses superlative skills in employee relations, strategic management, negotiations, organizational development, business administration and operations. Christy graduated from the University of California, Irvine, where she received a Bachelor of Arts in Psychology and Social Behavior. She continues to complete course work in various Human Resource disciplines and is a member of Society for Human Resource Management. Christy has a daughter in high school that occupies much of her free time with field hockey games, cheerleading and school activities. When there is time left, she enjoys trying out new restaurants and listening to some of her favorite music.Show Less
Shelby Lamon
Director of “every” thing conscious
Shelby Lamon
Shelby Lamon is the Director of “every” thing conscious at etc group. She is a graduate of Texas Christian University where she majored in Film, Media & Journalism. Shelby started at etc group in June of 2015 and dove head first into running and managing the division of “every” thing conscious....Read More Shelby’s passion and her life mission is to leave this earth a better place and in doing that has taken on the role as Director of the regenerated apparel at etc group. Shelby’s creative mind has translated into selling “every” thing conscious in a way that still manages to make a difference to the world while also making it fun. Under Shelby’s direction, etc group’s passion to serve and sustain has rolled over into each of our unique divisions, making a difference in everything we do. “every” thing conscious is about giving back to the world around us and Shelby has plans to get regenerated apparel into every store, in everyone’s presence and on everyone’s back saving one gallon of water at a time.Show Less
Abby Torres
Corporate Account Relationship Manager
Abby Torres
Abby Torres is our Corporate Account Relationship Manager for etc group. Some of her current responsibilities include contract negotiations, driving compliance to the travel policies set as well as helping to develop policies for growing companies, managing customer relationships, and implementation as well as cost savings/avoidance initiatives for our accounts. With her...Read More extensive background in the hotel and car segments of the travel industry, she also serves as the main point of contact for all hotel needs, as well as completing the hotel RFP process for many of our large customers. Abby has been in the industry for 10+ years, previously serving on the hospitality sales sector and a vendor partner with etc group. Prior to joining the team in 2016, Abby was a Regional Sales Manager for Sixt Rent a Car, responsible for half of the country, focusing on companies with large international business and over $1M total rental car spend. Her longest time in the industry was spend in the corporate and leisure hotel sales segment with Four Seasons Hotels and Resorts and Loews Hotels/NBC Universal. While at Four Seasons, she was the recipient of Hotel Sales Person of the Quarter for the Americas and achieved the coveted President’s Club level two years in a row! Abby is also very active in the local DFW Business Travel Association and serves on several committees. Most recently she has participated in the GBTA LADDERS mentor program. Abby is an avid and proud University of Tennessee Alumni, graduating with a Bachelor’s Degree in Communication. She was active in her sorority, Kappa Kappa Gamma, serving as Education Chair and Vice President. Growing up in Tennessee, she learned early the love of college football and that has been constant throughout her life. She is a sports fan of all sorts and loves adventures with her husband, who shares the love of college football, graduating from Texas A&M. She enjoys traveling, experiencing new things, and spending time with their beloved Golden Retriever, Allie.Show Less